Wednesday, August 4, 2010

Driving through arches

McDonald's was very late in coming to Chennai. Their first outlet in India was set up as far back as 1996, when they opened their Connaught Place outlet in New Delhi. Their first outlet in Chennai was opened a dozen years later, when they took up space inside the food court at Ascendas, following with the standalone store at Anna Nagar a short while later.

The third outlet was in Velachery. Those who know Chennai from a decade ago would wonder at this - Velachery was at that time a sleepy suburb, where good folks wouldn't think of eating outside their houses, let alone get to a McDonald's at that. But Velachery has changed considerably and even for McDonald, it wasn't enough to just put another outlet there; it had to be a shade above the others in Chennai.

And so it is that Velachery boasts this family restaurant, supposedly the "only Drive-Thru' restaurant" in Chennai. Well, with the Woodlands Drive-In gone, we have to make-do with such substitutes!

4 comments:

Photo Cache said...

I wonder if the food tastes like the ones here in USA or they tailor it to the Indian palate.

Shantaram said...

@ Photo Cache: Well, some of it does, but there is a tremendous amount of localisation - especially the vegetarian-isation of the menu!

Anonymous said...

amazed to see a Drive-thru...I hope indians actually do DRIVE THHRU that lane..not walk up...

Shantaram said...

@Anon: You'd be surprised!